We are a collective of smart, experienced, servant-leader doers with complimentary skill sets that can support your sport/activity management strategy from start to finish.

Our Vision

Vibrant, active, healthy, sport populations.

Our Mission

Provide one stop, full-service expertise & support to help sport organizations attract, retain and grow membership.

Our Values

Focus We’re not interested in being everything to everyone, we’re interested in being everything your organization needs.
Integrity We will say what we’re going to do and then do what we say.
Quality We are a collective who takes pride in delivering quality products, resources & services.
Results We’re big on tangible, quantifiable, objective reporting as it relates to results.
Legacy We’re not interested in the celebrity status or the one and done. We’re paying it forward so you can pay it forward.


    After years of watching sport organizations struggle to achieve different results, incorporating the same methodologies, we formalized ourselves in efforts to create a new sport model that makes the old model obsolete. With a comprehensive understanding of how the four tenets to quality sport management; organizational alignment, disciplined project management, stakeholder engagement, and an integrated operating environment affect sport organizations, we activate the process of attracting, retaining and growing membership. The Quality Coaching Collective draws from years of combined leadership (at the C-Suite level), business & sport management experience from Canada, the USA and Europe.

Activation is our game

We bring your physical activity & literacy IDEAS to life. We’re light on the talk, heavy on the activation & accountability.

It is evidence based, but not evidence waste. We don’t continue to drill into the obvious what & why, we’re how-centric.

It is customized to your needs. Format, business, style, duration, dose, language, sector, community & country.

We use a proven blend of high touch + high tech engagement because we know that provides the best results.

We’re big on tracking, reporting & sharing results. As the saying goes, numbers do not embellish.

We’re user friendly. This is the digital era, hence we bring the expertise to you. How you want, when you want, where you want.


Activation Strategies

Of all things activity & sport from consultation to design, implementation & support.

Consulting & Mentorship

On all things activity & sport from research to coaching, business development & governance

Event Production & Management

On all things active from fundraising to public speaking, health tours & live events.


On all things activity & sport from brand creative to digital summits, trackers & IT support.

Sector Specific

On all things activity & sport from fundraising to public speaking, health tours & live events.

Our Team

Exceptional, experienced servant-leaders who are really good at what we do.

  • Matt Young

    Founder at Innovative Fitness. Personal Sport Record. Healthmet Technologies 

    Stephen Norris PhD

    Speaker, Advisor, Change Management

    Steve Podborski O.C., LL.D (Hon)

    President and CEO Parachute 

    Mara Smith PhD

    Mental Strength & Conditioning, Athlete - Coach Development, Parent PerspectiveSpecialist

    Steve Boyle, M.Ed, CSC

    Sport Sampling & Physical Literacy Expert & Co-Founder and CEO at National Association of Physical Literacy (naplUSA) and 2-4-1 Sports

    Glenn Young

    Educational Change Consultant

  • Sarah Cahill mED, CSCS, SCCC

    Sports Performance Coach

    Christine Hampson Ph.D.

    Founder at Hampson/Roberts Solutions Group Inc. President & CEO of The Sandbox Project

    Andreas Wenzel

    Wade Gilbert, PhD

    Professor & Coaching Consultant, Department of Kinesiology, California State University - Fresno, USA

    Elisa Marruzo

    Strategic Development

    Atlee James

    Founder at Potential Pictures

  • Pound & Grain

    Digital Creative Agency 

    Glen Mulcahey

    Speaker, Coach Mentor and Youth Sports Consultant

    Wendy Rijnen Glover

    Teen Athleadership Development through Coach Education and School and Community Partnerships

    Jennifer Fraser


    Daryl Devonish

    Founder the Sweat Shoppe. 60 Minute Kidsclub. PYP Academy 

Our Process

1. Consultation We start with an overview of where you are and where you’d like to be. This is BIG IDEA development that is retuned with recommendations.

2. Mentorship We roll up our sleeves and "teach to fish vs. giving a fish". We’re not fans of the one and done. Our preference is supporting self guided sustainability.

3. Activation A BIG IDEA can end up very small without a well executed activation strategy. Our combined years of success & struggle will maximize your execution.

4. Evaluation No guesswork. Did we accomplish our mutually agreed upon consultation goals or did we not? We’re putting our reputation on it!

5. What’s next We’re not just going to leave you hanging, during and after the evaluation we will work together to ensure there is always a ‘what’s next’.

Experience Counts

Our team has worked with over 60 business organizations, 60 sports organizations and 60 educational institutions to deliver quality services, programs, campaigns, and platforms.


Want to work with us or talk about how we can work with you? Email us at info@qualitycoachingcollective.com